Simon Mainwaring Quotes - Page 3

Quotes about:

• As a function of the easy access to information provided by the Internet, and the ease with which it can be shared thanks to social media, consumers are now better informed as to the behavior of brands and the multiple global crises we face.

  Simon Mainwaring

  Media, Faces, Ease

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• As we approach each of the great social challenges of our time we must acknowledge that old thinking will not provide the new solutions we need. These solutions will be uncomfortable, hard to sell and risky to execute. But the cost of not doing so is even greater.

  Simon Mainwaring

  Thinking, Challenges, Needs

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• The simple act of saying 'thank you' is a demonstration of gratitude in response to an experience that was meaningful to a customer or citizen.

  Simon Mainwaring

  Thanksgiving, Meaningful, Gratitude

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• Consumers now have a voice. And the fact that consumers can be creators, producers and distributors means they can push back against brands to punish them for their socially irresponsible behavior or reward them for their responsible behavior.

  Simon Mainwaring

  Mean, Voice, Rewards

  Interview with Jeff Sweat, www.huffingtonpost.com. September 25, 2011.

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• Gluttony might be innocuous were it not for the fact that gluttons tend to disregard whether their self-serving behaviors harm anyone else. We don’t need to look far and wide to find examples of gluttonous behavior, as they are numerous throughout the history of capitalism.

  Simon Mainwaring

  Self, Example, Needs

  "Capitalism’s Seven Debtly Sins" by Simon Mainwaring, www.huffingtonpost.com. August 24, 2011.

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• Business practices and how we treat the planet are also in desperate need of re-humanization.

  Simon Mainwaring

  Practice, Needs, Desperate

  Twitter post from Dec 12, 2015

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• It is a truly powerful phenomenon when a brand makes a stand for what it believes in.

  Simon Mainwaring

  Powerful, Believe, Phenomenon

  Twitter post from Dec 25, 2015

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• Greed has increasingly become a virtue among Wall Street bankers and corporate CEOs in the U.S. Nowhere else in the world do CEOs insist on receiving compensation as high compared to what their employees earn.

  Simon Mainwaring

  Wall, Greed, Receiving

  "Capitalism’s Seven Debtly Sins" by Simon Mainwaring, www.huffingtonpost.com. August 24, 2011.

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• The leverage and influence social media gives citizens are rapidly spreading into the business world.

  Simon Mainwaring

  Media, Giving, Citizens

  Twitter post from Dec 22, 2015

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• The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.

  Simon Mainwaring

  Powerful, Media, Dynamics

  Twitter post from Jan 04, 2016

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• There is a fundamental shift that social media necessitates in business today - the need to transition from 'Me First' to 'We First' thinking.

  Simon Mainwaring

  Thinking, Media, Transition

  4 Copy quote

• And if you look at the reality in the United States, where you have more than 40 million people below the poverty line and 42 million on food stamps, and then you look at poverty around the world, clearly the way we're running the engine of capitalism is not serving us well.

  Simon Mainwaring

  Running, Reality, People

  Interview with Jeff Sweat, www.huffingtonpost.com. September 25, 2011.

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• Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes it's good to put the paddle down and just let the canoe glide.

  Simon Mainwaring

  Technology, Careers, Down And

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• The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to reconsider what they do in order to stay relevant.

  Simon Mainwaring

  Order, Way, Profit

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• As more people use social media to tell the story of the future, the wants and needs of more people will be reflected.

  Simon Mainwaring

  Inspiration, Media, People

  Twitter post from Dec 15, 2015

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• As we all know, lasting relationships can't be rushed.

  Simon Mainwaring

  Lasting Relationship, Lasting, Knows

  Twitter post from Dec 09, 2015

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• Brands must be very specific in their choice of social media platforms through which to communicate their CSR or cause messaging.

  Simon Mainwaring

  Media, Choices, Causes

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• CEOs must embrace the role of serving as the public face of the company to their customer community and the marketplace at large.

  Simon Mainwaring

  Community, Roles, Faces

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• Consumers around the world are more aware of the multiple global crises we face than ever before, thanks to information found on the Internet.

  Simon Mainwaring

  World, Information, Faces

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• Consumers desiring a better world have already achieved some successes in this regard, helping to transform several industries from the ground up.

  Simon Mainwaring

  World, Helping, Consumers

  Simon Mainwaring (2011). “We First: How Brands and Consumers Use Social Media to Build a Better World”, p.48, Macmillan

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• Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms.

  Simon Mainwaring

  Voice, Tone, Term

  Twitter post from Dec 29, 2015

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• Find the human in the technology. The currency marketers trade in has not changed even if the methods have. Emotion is what we exchange.

  Simon Mainwaring

  Technology, Emotion, Currency

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• Millions of people are falling out of the middle class into the ranks of the poor.

  Simon Mainwaring

  Fall, Class, People

  Twitter post from Dec 08, 2015

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• More than ever before, consumers have the ability to unify their voices and coalesce their buying power to influence corporate behaviors.

  Simon Mainwaring

  Voice, Buying, Influence

  Twitter post from Dec 13, 2015

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• Non-profits must become deeply engaged in the ways that their donor communities are using social technology.

  Simon Mainwaring

  Technology, Community, Way

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