Powerful advertising is anticipated, personal, and relevant.
I think that the church in America today is so obsessed with being practical, relevant, helpful, successful, and perhaps well-liked that it nearly mirrors the world itself. Aside from the packaging, there is nothing that cannot be found in most churches today that could not be satisfied by any number of secular programs and self-help groups.
Language is virtually always pathological; hence the solution is to move as fast and far as possible from language to experience, from linguistic to experimental or psychological philosophy. In order to know that we are not in the linguistic maze, we need to determine, according to Berkeley, whether the things we are talking about exist; hence we need to look for the relevant perceptions. For him, this usually means retiring into himself and trying to imagine whether x exists, having formed the best definition possible of x.
We are not relevant when we mirror secular culture. We are relevant when we are what they long to be.
It would be wrong of me to suppose that just because I can form private mental images, that everyone can. As Francis Galton and William James long ago showed, a small proportion of adults-and some of these extremely intelligent-are unable to form such visual images. Berkeley's point is that it would be equally arrogant for these non-thinkers or non-image formers to claim that everyone is like them in the relevant respect. The temptation to pontificate in that way reveals a narrowness and unwillingness to see the world from another perspective.
I have to keep up with the scientific literature as part of my job, but increasingly I found myself reading things that weren't really relevant to my academic work, but were relevant to gardening.
Cambridge is thriving and Britain is working. We have been telling people - 'if you value it, vote for it' - and this is particularly relevant in Cambridge.
The challenging of repression by a new generation of activists - from Malala Yousafzai to Pussy Riot - across the globe reminded us how many women are still fighting for basic human rights. Our great-grandmothers' struggle in all its shocking detail seemed so relevant.
I don't consider my private feelings to be relevant in any way, actually.
I think the music is relevant and if people are into the music, they're going to be into it regardless of when it comes from.
I'd argue that everybody wants to do something that matters, and the fact that Linux has had a huge impact on the tech market and is used virtually everywhere is obviously very personally satisfying. I think programming is fun, and the community around the kernel is great, but a project has to be relevant too.
On the one hand, I have wanted to supply documentation on myself by including material relevant to my emotions and ideas in my youth; and, on the other, not to let myself down by publishing inferior material. My poetry comes under the latter head. My only advice to the reader is to skip any verse that he sees coming.
I have to have the sensibility to keep Versace company in good shape because there are so many people working for it, and we need to have the company grow and also be relevant. So I work very hard for all that to happen, and I wish people would know me for that and be satisfied.
I look for stories that tell transformative, emotional journeys, have big emotional worlds, feel very relevant and true to the times we're living in - even though they might be of a different time - have a sense of real intimacy with larger forces at work, where there's some kind of social injustice and inequity happening that needs to be conquered or addressed. I find historically that's the formula for a lot of successful operas.
Not that I play guitar anywhere near as well as she sings, but I think I have always had a tendency to play solos the same way, in emotional relation to the structure of the song. I choose simple lines, and only play what seems emotionally relevant, and often express that emotion in time, that is in play or resistance to the set time of the song.
Making all of those words work together is difficult. It took a lot of cleaning up, a lot of rewriting scenes in order to make them more vivid. I used everything - every oddity I've ever seen on the side of the road, every interesting memory I could make relevant.
A great problem of the internet is how to filter information, how to discard what is not relevant or what is silly and to keep only the important information.
With the increasing demand for holistic health care and the 'green revolution', the demand for aromatherapy will increase, and hopefully we will reach the point where medical doctors incorporate it into their repertoire. It will become routine for doctors to send culture samples to the pharmacist for testing, and identify the relevant aromatherapy for the patient. The stress-relieving properties associated with aromatherapy make it an indispensable part of health care.
I think Anarky's age is right now. He looks like a street protester. He looks like Anonymous. He's like one of these guys who wants to go out there and change the world to what he believes is the better, and I think of all the Batman enemies, and one of the reasons I'm most excited about Anarky, is he feels relevant today.
I think competitiveness between two people is still relevant, and the battle of the sexes still intrigues.
We hope relevant countries will work together in the same direction to build the South China Sea into a sea of peace, friendship and co-operation.
I hope I don't just do the exact same thing my whole life. I also feel like it's really hard to make comedy. It's almost impossible for comedy filmmakers and directors to stay relevant as they get older.
In professions where the criteria of professionalism, expertise, good manners and ethics apply, the gender aspect, i.e., whether a person is a man or woman, is not relevant at all. What is important is that citizens' confidence in politicians and the politics is strong enough to make politicians proud of their profession.
I am asking teachers to understand that we must make the education relevant for the children. If they're only working for the tests or they're only working to please us, they're not going to be interested in school.
I'm appreciative that somehow I've always found a way through the years to capture a new fan base and continue to remain relevant in some space and still make a living doing what I love - to me that's all that matters.
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