Advertisements contain the only truths to be relied on in a newspaper.
You can tell the ideals of a nation by its advertisements.
I do not read advertisements. I would spend all of my time wanting things.
Promise, large promise, is the soul of an advertisement.
We read advertisements... to discover and enlarge our desires.
Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.
Living in an age of advertisement, we are perpetually disillusioned.
We read advertisements... to discover and enlarge our desires. We are always ready - even eager - to discover, from the announcement of a new product, what we have all along wanted without really knowing it.
The advertisement is the most truthful part of a newspaper.
The more facts you tell, the more you sell. An advertisement's chance for success invariably increases as the number of pertinent merchandise facts included in the advertisement increases.
As with the Christian religion, the worst advertisement for Socialism is its adherents.
The advertisements in a newspaper are more full knowledge in respect to what is going on in a state or community than the editorial columns are.
A good advertisement is one which sells the product without drawing attention to itself.
Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.
Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them.
It strikes me as bad manners for a magazine to accept one of my advertisements and then attack it editorially - like inviting a man to dinner then spitting in his eye.
There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers.
Advertisements may be evaluated scientifically; they cannot be created scientifically.
Living in an age of advertisement, we are perpetually disillusioned. The perfect life is spread before us every day, but it changes and withers at a touch.
I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years.
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