Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”
Leo Burnett (1961). “Communications of an Advertising Man: Selections from the Speeches, Articles, Memoranda, and Miscellaneous Writings of Leo Burnett”
Robert X. Cringley for a Public Broadcasting System [PBS] television series, "Triumph of the Nerds" (1995), "The Lost Interview: Steve Jobs Tells Us What Really Matters", Forbes, Steve Denning, November 17, 2011.