Logos Quotes

• It's a habit of mine now, noticing labels, logos, shoes.

  Michael Jordan

  Shoes, Labels, Habit

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• The strongest logos tell simple stories.

  Sol Sender

  Simple, Design, Stories

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• Logos and branding are so important. In a big part of the world, people cannot read French or English--but are great in remembering signs.

  Karl Lagerfeld

  People, Important, World

  "Karl Lagerfeld, Global Aphorist" by Bruce Sterling, www.wired.com. July 17, 2009.

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• The logo is an identifier but it's also something that stands-in for who you are.

  Steven Heller

  Who You Are

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• Intelligent design is just the Logos theology of John's Gospel restated in the idiom of information theory.

  William A. Dembski

  Intelligent, Design, Information

  "Signs of intelligence: A primer on the discernment of intelligent design". Touchstone Magazine 12 (4), July/August, 1999.

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• One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn't dream a more appropriate logo: lust, knowledge, hope and anarchy.

  Jean-Louis Gassee

  Dream, Order, Rainbow

  "Apple Confidential: The Real Story of Apple Computer, Inc". Book by Owen W. Linzmayer, 1999.

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• Well, logos is science or reason, something that helps us to function practically and effectively in the world, and it must therefore be closely in tune and reflect accurately the realities of the world around us.

  Karen Armstrong

  Reality, Tunes, World

  "Karen Armstrong Builds A 'Case For God'". Interview with Terry Gross, www.npr.org. September 21, 2009.

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• Logos are a graphic extension of the internal realities of a company.

  Saul Bass

  Reality, Design, Company

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• A poor logo doesn't mean a business will fail, and a good logo doesn't mean it will succeed - it just helps. Ultimately a good logo is something that people recognize instantly and relate to.

  Matt Mickiewicz

  Mean, People, Entrepreneur

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• The mechanical philosophy was ever blind to this fact. Intelligent design, on the other hand, readily embraces the sacramental nature of physical reality. Indeed, intelligent design is just the Logos theology of John's Gospel restated in the idiom of information theory.

  William A. Dembski

  Philosophy, Intelligent, Reality

  "Signs of intelligence: understanding intelligent design". Book by William A. Dembski and James M. Kushiner, March 2001.

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• Companies like Nike already use Graffiti as a standard variety in their marketing campaigns and the first people who read Naomi Klein's 'No Logo' were marketing gurus who wanted to know what they shouldn't do.

  Johannes Grenzfurthner

  Nike, People, Marketing

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• Remember, that the logo is really the dot on top of the i.

  Martin Lindstrom

  Dots, Remember

  Source: bobmorris.biz

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• No logo, and you don't advertise for anyone. I don't believe in imposed luxury. I believe in built luxury. Something you refine with your own taste. Mass luxury is not my luxury.

  Lapo Elkann

  Believe, Luxury, Taste

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• A logo doesn't need to say what a company does. Restaurant logos don't need to show food, dentist logos don't need to show teeth, furniture store logos don't need to show furniture. Just because it's relevant, doesn't mean you can't do better. The Mercedes logo isn't a car. The Virgin Atlantic logo isn't an airplane. The Apple logo isn't a computer. Etc.

  David Airey

  Airplane, Mean, Apples

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• Ultimately a good logo is something that people recognize instantly and relate to.

  Matt Mickiewicz

  People, Relate

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• Brand is much more than a name or a logo. Brand is everything and everything is brand

  Dan Pallotta

  Names, Brands

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• There are some teams and logos you see, no matter where you are in the world, and you know exactly who they are and what they mean.

  LeBron James

  Team, Mean, World

  "LeBron James: I can understand why a lot of people were upset". Interview with Donald McRae, www.theguardian.com. November 21, 2011.

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• In Tetrad form, the artifact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground.

  Marshall McLuhan

  Media, Mind, Utterance

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• Everyone can have an opinion on a logo.

  Michael Bierut

  Opinion

  Source: facingsideways.com

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• I like being able to have things that identify you in a brand without blatantly showing a logo.

  Shaun White

  Able, Brands

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• The idea of a universal mind or Logos would be, I think, a fairly plausible inference from the present state of scientific theory.

  Arthur Eddington

  Thinking, Ideas, Design

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• The Logos was both that which thought, and the thing which it thought: thinker and thought together. The universe, then, is thinker and thought, and since we are part of it, we as humans are, in the final analysis, thoughts of and thinkers of those thoughts.

  Philip K. Dick

  Together, Finals, Analysis

  Philip K. Dick (1985). “I Hope I Shall Arrive Soon”, Doubleday Books

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• Jesus isn't a logo, I'm not promoting some company, some brand. I'm just professing my faith.

  Stephen Baldwin

  Jesus, Company, Brands

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• If some should accuse us as if we held that people born before the time of Christ were not accountable to God for their actions, we shall anticipate and answer such a difficulty. We have been taught that Christ is the first-begotten of God, and we have declared him to be the Logos of which all mankind partakes. Those, therefore, who lived according to reason (logos) were really Christians, even though they were thought to be atheists, such as, among the Greeks, Socrates, Heraclitus and others like them.

  Justin Martyr

  Christian, Atheist, People

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• In fine arts, when you make a painting, it's just a painting. But if you make a painting in the entertainment industry, it can be an album cover or a t-shirt or a logo. I like that entertainment has this usefulness - that it's ultimately trying to make a bunch of people feel something, and to think about life and be able to use things that were so simple and direct but potentially have a really powerful effect.

  Andrew W.K.

  Art, Powerful, Simple

  Interview with Ian Cohen, pitchfork.com. September 5, 2012.

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