Hollywood still makes things. We still export a couple billion dollars' worth of product overseas. Original, new product. Some people might not agree that it's original or new, but basically it is.
The notion that you would initiate a new product without preparing the way by persuasion and advertising and salesmanship is fantastic. It's an integral part of the system.
In the 1960s, if you introduced a new product to America, 90% of the people who viewed it for the first time believed in the corporate promise. Then 40 years later if you performed the same exercise, less than 10% of the public believed it was true. The fracturing of trust is based on the fact that the consumer has been let down.
A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty.
The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.
Anyone developing new products and new technology needs one characteristic above all else: hope.
Focus is scary—until you realize that it only means turning your back on markets you could never have anyway. Sharp focus on jobs that customers are trying to get done holds the promise of greatly improving the odds of success in new-product development.
A time will come when the science of destruction shall bend before the arts of peace; when the genius which multiplies our powers, which creates new products, which diffuses comfort and happiness among the great mass of the people, shall occupy in the general estimation of mankind that rank which reason and common sense now assign to it.
TV is sometimes accused of encouraging fantasies. Its real problem, though, is that it encourages-enforces, almost-a brute realism. It is anti-Utopian in the extreme. We're discouraged from thinking that, except for a few new products, there might be a better way of doing things.
If you don't know what career you'd change to, I've come to believe in starting with your values. What do you care most about: producing a new product, a cause, health, something unpopular but important, whatever. Next, get expertise in that, perhaps not at State U let alone private U but at You U: self-study, articles,, webinars, volunteering, etc. Then use your network rather than answering ads to land a launchpad job in that career.
We read advertisements... to discover and enlarge our desires. We are always ready - even eager - to discover, from the announcement of a new product, what we have all along wanted without really knowing it.
Under [Tim] Cook, Apple has a new product line with the Apple Watch, but it hasn't generated the kind of excitement that the iPod, iPhone or iPad did. Still, Cook can't be called a failure. Under his leadership, the company released a larger version of the iPhone to record sales.
Shareholder value theory - the destructive idea that companies should be run solely for the benefit of shareholders - has led to financialized businesses that do not invest in the areas that will lead to future growth or the invention of useful new products.
Clients are becoming more and more savvy. They know what's happening in the brands; they know the new products that are coming out.
To improve global health, it's not enough just to have a really good new product and to obtain marketing approval. You still need to market the product and bring it to patients, follow up, create the infrastructure, and so on - the whole pipeline, the network. That's something that companies are extremely good at: organizing a whole pipeline in a cost-effective way.
Truly world-class firms are always examining their business processes and continuously seeking solutions to improve in key areas, such as lead time reduction, cost cutting, exceeding customer expectations, streamlining processes, shortening time to market for new products, and managing the global operation.
In the domain of pharmaceuticals, we need a metric for health impact, and with this metric we can then assess the value of the introduction of a new product and pay its innovator accordingly, say on the basis of the product's measured health impact during its first ten years on the market. In exchange, innovators must of course renounce the usual rewards they are otherwise entitled to, namely the patent-protected markup on the price of their product.
When a manufacturing engineer is hired to create new products but insists on sharing his "wisdom" in accounting with the company controller, he is not going to last long in that company.
In spite of the extraordinary outpouring of totally and partially new products and new ways of doing things that we are witnessing today, by far the greatest flow of newness is not innovation at all. Rather, it is imitation.
In the history of enterprise, most of the protagonists of major new products and companies began their education
I've always been a fan of AXE and when I heard about their new product and they sent it out to me for me to try and smell and I was like, oh man. It's hard for me to talk about something I don't care about or I'm not really into but once I tried it out for myself I was like, wow okay I can get into this [ collaboration].
I'm trying to build a strong business. I want to create new stars, new shows and new products for my audience and create a legacy that outlives me. There are so many other ways I want to reach women besides doing a talk show.
If you look at, you know, the limitations of creating new products, you're only limited by the technology that you have to work with.
In many ways, Apple CEO Tim Cook has been saying that and more for many years. He's said you don't have to choose between doing good and doing well. But only a few dozen people were lined up outside the Apple Store in San Francisco. That's nothing compared to the hundreds and thousands that line up for new products. Cook is taking a gamble here.
Many pioneers of these industrial changes, it is true, became rich. But they acquired their wealth by supplying the public with motor cars, airplanes, radio sets, refrigerators, moving and talking pictures, and variety of less spectacular but no less useful innovations. These new products were certainly not an achievement of offices and bureaucrats.
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