Advertisements Quotes - Page 8

• What we want is a social harmony, even as we live in a world where any idea about the real thing is as likely to evoke the ancient memory of an advertisement for a soda pop as anything solid or necessary.

  Douglas Lain

  Memories, Real, Ideas

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• A Godly life is always the best advertisement for Christianity.

  Geoffrey B. Wilson

  Godly, Life Is, Christianity

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• Is the English press honest or dishonest? At normal times it is deeply dishonest. All the papers that matter live off their advertisements, and the advertisers exercise an indirect censorship over news. Yet I do not suppose there is one paper in England that can be straightforwardly bribed with hard cash. In the France of the Third Republic all but a very few of the newspapers could notoriously be bought over the counter like so many pounds of cheese.

  George Orwell

  Exercise, Normal, Cheese

  George Orwell (2001). “Orwell's England”, p.353, Penguin UK

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• Europe is not managing its capitalism very well, it is not a good advertisement of capitalism

  Jack Goldstone

  Europe, Wells, Capitalism

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• A lot of today's campaigns are based on optimum positioning but are totally ineffective - because they are dull, or badly constructed, or ineptly written. If nobody reads your advertisement or looks at your commercial, it doesn't do you much good to have the right positioning.

  David Ogilvy

  Campaigns, Looks, Dull

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• I never write fewer than sixteen headlines for a single advertisement.

  David Ogilvy

  Writing, Sixteen, Headlines

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• Making the logo twice the size is often a good thing to do, because most advertisements are deficient in brand identification. Showing the clients' faces is also a better stratagem than it may sound, because the public is more interested in personalities than in corporations. Some clients can be projected as human symbols of their own products.

  David Ogilvy

  Personality, Sound, May

  David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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• You aren't advertising to a standing army; you are advertising to a moving parade. Three million consumers get married every year. The advertisement which sold a refrigerator to those who got married last year will probably be just as successful with those who'll get married next year. An advertisement is just like a radar sweep, constantly hunting new prospects as they come into the market. Get a good radar and keep it sweeping.

  David Ogilvy

  Moving, Successful, Army

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• Basically, art should remain something that is complex, that has many layers, so there's always a possibility to reconsider things and have a different perspective. It's not just an advertisement with one single message that has some authority, political or not.

  Camille Henrot

  Art, Perspective, Political

  Source: www.interviewmagazine.com

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• To measure your needs by that which is projected via mass media is a mistake that has no mercy. The average person views a minimum of one thousand advertisements a day. To say "no" to the most outrageous commercials is an act of responsibility that needs to be taught early and often.

  Haki R. Madhubuti

  Mistake, Responsibility, Views

  Haki R. Madhubuti (2002). “Tough Notes: A Healing Call for Creating Exceptional Black Men : Affirmations, Meditations, Readings, and Strategies”

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• Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the informational resources they can claim by age, education, station in life, and government guarantees of consumer protection.

  Michael Schudson

  Character, Government, Age

  Michael Schudson (2013). “Advertising, The Uneasy Persuasion (RLE Advertising): Its Dubious Impact on American Society”, p.16, Routledge

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• The votes elected officials make should be based on the best interests of the American people, not the fear of retribution when shadowy groups spend millions of dollars on negative advertisements.

  Bernie Sanders

  People, Groups, Negative

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• Walking with someone through grief, or through the process of reconciliation, requires patience, presence, and a willingness to wander, to take the scenic route. But the modern-day church doesn't like to wander or wait. The modern-day church likes results. Convinced the gospel is a product we've got to sell to an increasingly shrinking market, we like our people to function as walking advertisements: happy, put-together, finished - proof that this Jesus stuff WORKS!

  Rachel Held Evans

  Jesus, Grief, People

  Rachel Held Evans (2015). “Searching for Sunday: Loving, Leaving, and Finding the Church”, p.208, Thomas Nelson Inc

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• The ethical rule is from Samuel Johnson who believed that maintenance of easily removable ignorance by a responsible office holder was treacherous malfeasance in meeting moral obligation. The prudential rule is that underlying the old Warner & Swasey advertisement for machine tools: "The man who needs a new machine tool, and hasn't bought it, is already paying for it". The Warner & Swasey rule also applies, I believe, to thinking tools. If you don't have the right thinking tools, you, and the people you seek to help, are already suffering from your easily removable ignorance.

  Charlie Munger

  Believe, Ignorance, Men

  Charlie Munger's speech at the Breakfast Meeting of the Philanthropy Roundtable in Washington, D.C., November 10, 2000.

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• I wonder how many college tuitions could be paid off with the amount of money spent by Minions on advertisement.

  Amandla Stenberg

  College, Tuition, Wonder

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• Politeness and civility are the best capital ever invested in business. Large stores, gilt signs, flaming advertisements, will all prove unavailing if you or your employees treat your patrons abruptly. The truth is, the more kind and liberal a man is, the more generous will be the patronage bestowed upon him.

  P. T. Barnum

  Men, Kind, Truth Is

  P. T. Barnum (2005). “Making Money”, p.77

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• I see no reason why the artistic world can't absolutely merge with Madison Avenue. Pop art is a move in that direction. Why can't we have advertisements with beautiful words and beautiful images?

  William S. Burroughs

  Beautiful, Art, Moving

  William S. Burroughs (2001). “Burroughs Live: The Collected Interviews of William S. Burroughs, 1960-1997”, Semiotext

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• Never write an advertisement which you wouldn't want your own family to read. You wouldn't tell lies to your own wife. Don't tell them to mine. Do as you would be done by.

  David Ogilvy

  Business, Lying, Writing

  "Confessions of an Advertising Man". Book by David Ogilvy, 1963.

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• In Britain, an attractive woman is somehow suspect. If there is talent as well, it is overshadowed. Beauty and brains just can't be entertained; someone has been too extravagant. This does not happen in America or on the Continent, for the looks of a woman are considered a positive advertisement for her gifts and don't detract from them.

  Vivien Leigh

  America, Brain, Doe

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• A television advertisement must illustrate the scientific method to substantiate any claim.... That is why stains are lifted, ring-around-the-collar is removed, paper towels become soaked, excess stomach acid is absorbed, and headaches go away-all during the commercial.

  Neil deGrasse Tyson

  Science, Going Away, Scientific Method

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• It is really not so repulsive to see the poor asking for money as to see the rich asking for more money. And advertisement is the rich asking for more money.

  Gilbert K. Chesterton

  Asking, Advertising, Rich

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• Dealing with ads is depressing. You don’t make anyone’s life better by making advertisements work better.

  Brian Acton

  Depressing, Ads

  "Exclusive: The Rags-To-Riches Tale Of How Jan Koum Built WhatsApp Into Facebook's New $19 Billion Baby" by Parmy Olson, www.forbes.com. February 19, 2014.

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• In New York -- whose subway trains in particular have been ''tattooed'' with an energy to put our own rude practitioners to shame -- not an inch of free space is spared except that of advertisements . Even the most chronically dispossessed appear prepared to endorse the legitimacy of the ''haves.

  Gilbert Adair

  New York, Space, Rude

  Gilbert Adair (1986). “Myths & memories”, HarperCollins

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• The town is an advertisement for itself; none of its charms are left to the visitor's imagination.

  Christopher Isherwood

  Imagination, Towns, Visitors

  Christopher Isherwood (1949). “The Condor and the Cows: A South American Travel-diary”

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• When you think about advertisements, it makes sense that they want to hold and retain our attention.

  Allen Klein

  Thinking, Attention, Want

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