On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.
People get up, they go to work, they have their lives, but you'll never see the headlines say, 'Six billion people got along rather well today.' You'll have the headline about the 30 people who shot each other.
On the average, five times as many people read the headlines as read the body copy.
Writing headlines is a specialty - there are outstanding writers who will tell you they couldn't write a headline to save their lives.
If one morning I walked on top of the water across the Potomac River, the headline that afternoon would read: 'President Can't Swim.'
It's our tendency to approach every problem as if it were a fight between two sides. We see it in headlines that are always using metaphors for war. It's a general atmosphere of animosity and contention that has taken over our public discourse.
Millions of people are married. I've never picked up a paper and seen a headline that says, "Man Gets Married!"
When you do a cartoon based on news headlines, you do it based on incomplete information.
It is grievous to read the papers in most respects, I agree. More and more I skim the headlines only, for one can be sure what is carried beneath them quite automatically, if one has long been a reader of the press journalism.
Those who wish to cause religious conflict are small in number but often manage to dominate the headline.
It's no longer just reporting the headlines of the day, but trying to put the headlines into some context and to add some perspective into what they mean.
When you are thrown onto the stage at 17 in such an enormous way, it becomes living on the edge because every step you take, every word you speak, every action you do becomes headline news. And it became, for me, life or death.
Whenever you analyse anyone who has had any success and they're in the headlines, you will find they are human and make mistakes. I'm certainly that and I've made a lot of mistakes.
There is an urgent need for Americans to look deeply into themselves and their actions, and musical poetry is perhaps the most effective mirror available. Every newspaper headline is a potential song.
The gleam in their eyes telegraphs only too clearly that they are hoping for a headline, which of course means something disparaging, because nothing makes such good copy as a feud.
I found a religion that blended scientific reason with spiritual reality in a unifying faith far removed from the headlines of violence, destruction and terrorism.
Kennedy invited us into the White House-the first time in the history of the White House picketers had been invited inside. This made front page headlines.
I don't make demands. I don't tell you how it should be. I'll give you options, and it's up to you to select or throw 'em away. That should be the headline: If you're insecure, don't call.
A lot of the stories are internal. They leak it to me wanting to get attention, wanting to get that headline. More times than not, I will not give it to them.
My God... What are the headlines going to be like on Monday if the Yankees don't make the playoffs?
I think the record speaks for itself. These are two individuals who have been for the war when the headlines were good and against it when their poll ratings were bad.
Wouldn't it be better to have a watertight law designed to catch the guilty, rather than a press release law designed to catch the headlines?
Headlines twice the size of the events.
I never take ideas from the headlines. I feel that if a story is good enough, a real story that is, then it's already been covered by the media, and if it's not good enough, why would I want to bother with it?
I glance at the headlines just to kind of get a flavor for what's moving. I rarely read the stories, and get briefed by people who are probably read the news themselves.
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