The book of your revolution sits in the pit of your belly, young Indian. Crap it out, and read. Instead of which, they're all sitting in front of color TVs and watching cricket and shampoo advertisements.
There are a lot of people who say we need to cut the amount of money that's spent in politics. I'm not sure that I agree. But I am sure that if you were talking about cutting the amount of money spent in politics, the media would have a strong interest in opposing you, because they make an enormous amount of money from political advertisements.
Whereas Absurdism in Europe seemed a logical, almost inevitable response to the irrationality of war, the analogous elements that surfaced in American drama seemed more a response to a materialist society run amok. The American-style Absurdism seemed to spring full-blown out of television advertisements and situation comedies, which had become new myth-making machines.
Much brass has been sounded and many cymbals tinkled in the name of advertising; but the advertisements which persuade people to act are written by men who have an abiding respect for the intelligence of their readers, and a deep sincerity regarding the merits of the goods they have to sell.
The cross is almost a distraction and false advertisement for God.
Modern cosmetic surgeons have a direct financial interest in a social role for women that requires them to feel ugly. They do not simply advertise for a share of a market that already exists: Their advertisements create new markets. It is a boom industry because it is influentially placed to create its own demand through the pairing of text with ads in women's magazines. The industry takes out ads and gets coverage; women get cut open. They pay their money and they takes their chances. As surgeons grow richer, they are able to command larger and brighter ad spaces.
As people get their opinions so largely from the newspapers they read, the corruption of the schools would not matter so much if the Press were free. But the Press is not free. As it costs at least a quarter of a million of money to establish a daily newspaper in London, the newspapers are owned by rich men. And they depend on the advertisements of other rich men. Editors and journalists who express opinions in print that are opposed to the interests of the rich are dismissed and replaced by subservient ones.
Alas, we are the victims of advertisement. Those who taste the joys and sorrows of fame when they have passed forty, know how to look after themselves. They know what is concealed beneath the flowers, and what the gossip, the calumnies, and the praise are worth. But as for those who win fame when they are twenty, they know nothing, and are caught up in the whirlpool.
We spoke of ourselves as "emancipated" when we got the vote. Yet we are still slaves to the superficial and the superfluous. We are concerned with the length of our skirts, with the latest lipstick, with the newest thrill in hats. We are impressed by advertisements that insist we must be alluring; we must adopt a time-consuming coiffure, we must spend hours with the "beautician," we must attend fashion shows. As long as women are preoccupied with nonessentials we shall be afflicted with infantilism, passivity, and the eventual disillusionment that results from trivial, unproductive lives.
Every man's nature is a sufficient advertisement to him of the character of his fellows.
We live in a society that worships youth. On television, in magazines, in advertisements and on billboards, what sells and what is sold to us is youth.
You know when you see an advertisement for a casino, and they have a picture of a guy winning money? That's false advertising, because that happens the least. That's like if you're advertising a hamburger, they could show a guy choking. "This is what happened once."
I saw an advertisement the other day for the secret of life. It said "The secret of life can be yours for twenty-five shillings. Sent to Secret of Life Institute, Willesden." So I wrote away, seemed a good bargain, secret of life, twenty-five shillings. And I got a letter back saying, "If you think you can get the secret of life for twenty-five shillings, you don't deserve to have it. Send fifty shillings for the secret of life."
When you think about advertisements, it makes sense that they want to hold and retain our attention.
An advertisement will be a good one - that is if the headline is really a "stopper."
The success of an entire advertising campaign may stand or fall on what is said in the headlines of the individual advertisements.
The headline of an advertisement accounts for 60% of the pull of that ad. In the same way, the start of a letter makes or breaks the letter, because if the start does not interest your reader, he never gets down to the rest of your letter.
Have you noticed that they put advertisements in with your bills now? Like bills aren't distasteful enough, they have to stuff junk mail in there with them. I get back at them. I put garbage in with my check when I mail it in. Coffee grinds, banana peels...I write, "Could you throw this away for me?"
Apple is not sold with advertising despite the long series of clever advertisements produced for the company over the years. It is sold with evangelism, one person talking to another. The advertising reinforces the evangelist message.
I don't even notice the advertisement that comes up on my screen. I'm a smart person and it's just something I've just blacked out because it doesn't seem right to me.
Habits start out as off-hand remarks, magazine advertisements, friendly hints, experiments - like flimsy cobwebs with little substance. They grow with practice, layer by layer - thought on thought - fused with imagination and emotion until they become like steel cables - unbreakable. Habits are attitudes which grow from cobwebs into cables that control your everyday life. Self-discipline alone can make or break a habit. Self discipline alone can effect a permanent change in your self image and in you. Self-discipline achieves goals. Self discipline is not 'doing without,' it is 'doing within.'
Now in the States if you look at the TV, you see the advertisements, the TV programmes, the pop videos, and the movies, they're all the same style. I think it's very condescending to the audience to assume they only have a three second attention span and so they don't leave anything on the screen for any longer. I don't understand that.
Even if every program were educational and every advertisement bore the seal of approval of the American Dental Association, we would still have a critical problem. It's not just the programs but the act of watching television hour after hour after hour that's destructive.
There have been times in my adolescence where I gave up. I was like, 'I'm just never going to be pretty. I'm never going to be like one of those people on the front of magazines.' It always seemed really strange to me that the projection of how people are in advertisements looked nothing like the people who were actually buying them. You know what I mean? I never understood that mismatch, and now I really start to see that the people you see in the media are a lot more like people actually are.
Movie theaters barely make any money. A movie can make a couple of thousand dollars, or could get lucky and make ten or fifteen thousand dollars, but theatrical releases don't really sustain the work. For me, it's the best sort of advertisement for anything else you'd want to do.
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