Media, the plural of mediocrity.
Content-based marketing gets repeated in social media and increases word-of-mouth mentions; it's the best way to gather buzz about a product.
Since an informed citizenry is the basis for a healthy democracy, independent, non-corporate media are more crucial today than ever before
Social media isn't the end-all-be-all, but it offers marketers unparalleled opportunity to participate in relevant ways. It also provides a launchpad for other marketing tactics. Social media is not an island. It's a high-power engine on the larger marketing ship.
What's required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found.
To utilize social media tools effectively and properly, you must absolutely generate spontaneous communications in direct response to what others are saying or to what is happening in that moment. Be yourself. Be conversational. Be engaged.
There is a cultural factor promoting violence which nowadays undoubtedly is highly effective is the mass media. And particularly everything that enters our minds through pictorial media.
The safest way to ensure diversity of opinion is diverse ownership. But this ideal has been sacrificed by our government.
...because of forced globalization, there's a clear trend these days towards uniformity. This trend comes largely from the ever-greater concentration of power in the hands of large media groups.
The media is supposed to be custodians of the facts and watchdogs of government. They have, for the most part, neglected to be either of those things.
All media exist to invest our lives with artificial perceptions and arbitrary values.
All of us who professionally use the mass media are the shapers of society. We can vulgarise that society. We can brutalise it. Or we can help lift it onto a higher level.
The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
Can we break the machine that is imposing right-wing radicalism on the United States? The scariest part is that the media is part of that machine.
Today, the media dictatorship is becoming a substitute to military dictatorship. The big economic groups are using the media and decide who can speak, who the good guy is and who the bad guy is.
Social media is the ultimate canary in the coal mine
Propaganda is to a democracy what the bludgeon is to a totalitarian state...
Publication is a self-invasion of privacy.
For the very first time the young are seeing history being made before it is censored by their elders.
A flourishing, morally credible media is a vital component in the maintenance of genuinely public talk, argument about common good.
Independent media can go to where the silence is and break the sound barrier, doing what the corporate networks refuse to do.
The media network has its idols, but its principal idol is its own style which generates an aura of winning and leaves the rest in darkness. It recognizes neither pity nor pitilessness.
You must fight social media fire with social media water.
Social media is about sociology and psychology more then technology.
The media's power is frail. Without the people's support, it can be shut off with the ease of turning a light switch.
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