Brands Quotes - Page 22

• Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.

  Martin Lindstrom

  Years, Gone, Shelves

  9 Copy quote

• When something works for you or another brand, ask yourself, 'Why?' Then don't copy it but think about what you can do that's unique to you and better.

  Simon Mainwaring

  Unique, Thinking, Copies

  4 Copy quote

• We try to make earth-friendly decisions whenever we can, as it's part of our brand DNA.

  Stella McCartney

  Dna, Decision, Trying

  42 Copy quote

• I look at Twitter as brand building.

  Kevin O'Leary

  Looks, Building

  4 Copy quote

• In fact, I argue that the future of advertising, whatever the technology, will be to associate each brand with one word. This is one word equity. It's the modern equivalent of having the best site on the high street, except the location is in the mind.

  Maurice Saatchi

  Technology, Mind, Location

  7 Copy quote

• I’ve played on literally every brand of US drums out there, and I’ve finally found my home. I’ve been looking for drums like these my whole life. True American hot rod custom kits. From the look and sound to the service and attention, it’s good to now be a part of the SJC family.

  Tre Cool

  Home, True Life, Looks

  7 Copy quote

• I know it's cheaper to fund an op-ed columnist than a team of reporters, but I think it confuses the mission of what these great journalistic brands are about.

  Nate Silver

  Team, Thinking, Columnists

  5 Copy quote

• Your brand is a story unfolding across all customer touch points.

  Jonah Sachs

  Marketing, Stories, Unfolding

  6 Copy quote

• I rather like the idea of having all my hours to myself: eating a Fudge Sundae, watching a movie, sleeping on my couch, singing in the bathroom, studying the woods, kidding around with a girl, playing cards lazily - all kinds of stuff that American brands 'shiftless.'

  Jack Kerouac

  Girl, Sleep, Ice Cream

  Jack Kerouac (2000). “Atop an Underwood: Early Stories and Other Writings”, p.136, Penguin

  12 Copy quote

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• 90% trust peers on social networks (even strangers); only 15-18% trust brands.

  Danny Brown

  Marketing, Peers, Social Network

  7 Copy quote

• Google loves brands - build one.

  David Naylor

  Google, Marketing, Online

  17 Copy quote

• From American Idol to The Matrix participatory media - where old and new media converge by involving fans - is influencing our culture by creating new forms of interactive storytelling. Yet by enabling people to participate in such various media they can converge as a crowd to alter the story to create new modes of engagement, some not necessarily endorsed by the creator - or the brands that back them.

  Henry Jenkins

  Media, Idols, Creating

  20 Copy quote

• Democrats are losing loyal voters, but the Republicans aren't picking them up. Democrats are ideologically bankrupt. Republicans have a major brand-identity problem

  Herman Cain

  Identity, Loyal, Voters

  4 Copy quote

• We have the freedom to choose between brand A, brand B, and brand C. That´s about it for freedom.

  John Zerzan

  Freedom To Choose

  13 Copy quote

• The liberty that remains to us is essentially the freedom to choose among brands A, B, and C.

  John Zerzan

  Liberty, Freedom To Choose, Remains

  John Zerzan (2002). “Running on Emptiness: The Pathology of Civilisation”

  17 Copy quote

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• So yesterday you fell off the wagon? Or maybe you blew your diet? Or lost your temper and shot off your mouth? Well, that was yesterday. Today is a brand-new day with a clean slate, so forget yesterday!

  Abigail Van Buren

  Yesterday, New Day, Today

  16 Copy quote

• Branding is everything. A young girl once came up to me and told me I could be famous because I looked just like Richard Branson!

  Richard Branson

  Girl, Branding, Young

  "What Richard Branson Told Me About Goal-Getting (And Creating a Life You Adore)" by Robin Sharma, www.huffingtonpost.com. May 15, 2013.

  10 Copy quote

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• First of all, if you're setting up a new company, you want to try to find a brand that can work on a global basis.

  Richard Branson

  Trying, Firsts, Want

  4 Copy quote

• In the beginning it was just about the business - now it's about the brand.

  Richard Branson

  4 Copy quote

• My biggest surprises in my everyday job have to do with the challenges of trying to be slightly more responsible as a brand.

  Stella McCartney

  Jobs, Challenges, Everyday

  Interview with Tim Blanks, www.interviewmagazine.com. March 26, 2012.

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• Rather than spend millions getting film stars, I am quite happy to be brand ambassador myself.

  Vijay Mallya

  Stars, Ambassadors, Film

  7 Copy quote

• People are aware of what I stand for through television. Nobody gets rich on TV but you build brand. That's what I'm attempting to do.

  Kevin O'Leary

  People, Television, Tvs

  13 Copy quote

• Power is winning the battle over who owns the customer: the brand or the retailer.

  Ronald Lauder

  Winning, Battle, Retailers

  4 Copy quote

• I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.

  Camilla Lackberg

  Dirty, Book, Years

  4 Copy quote

• 25 percent of search results for the world's top 20 largest brands are links to user-generated content. 34 percent of bloggers post opinions about products and brands.

  Erik Qualman

  Twenties, World, Links

  "Socialnomics: How Social Media Transforms the Way We Live and Do Business". Book by Erik Qualman, 2009.

  8 Copy quote

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