Advertisers Quotes - Page 3

TiVo and other digital recording devices have confounded advertisers. The ad industry sees the technology as a threat to their product.

Simon Sinek

Technology, Digital, Threat

"The Ad Industry Needs More Accountability" by Simon Sinek, www.huffingtonpost.com. November 4, 2010.

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Advertisers are very wary of ideological media.

Paul Weyrich

Media, Ideological

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It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.

Jeff Zucker

Different, Growing, Trends

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In spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.

Douglas Rushkoff

Space, Google, Style

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Open source is a beautiful way of collaborating; but what's happening on the free Internet is more akin to the 'crowdsourcing' of journalists and other content creators by advertisers who no longer have to pay them - only the search engines that parse their articles.

Douglas Rushkoff

Beautiful, Pay, Way

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Removed from 'Gmail' doesn't necessarily mean removed from all Google servers. In fact, your old emails are the data set from which Google models our behaviors - the real product it is offering its advertisers.

Douglas Rushkoff

Real, Mean, Offering

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Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business.

Bruce Barton

Mind Your Own Business, Great Day, Would Be

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Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.

Howard Schultz

Thinking, People, Training

"Howard Schultz, CEO, Starbucks". Interview with Andrew Stevens, edition.cnn.com. December 28, 2007.

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Cool is spent. Cool is empty. Cool is ex post facto. When advertisers and pundits hoard a word, you know it's time to retire from it. To move on. I want to suggest, therefore, that we begin to avoid cool now. Cool is a trick to get you to buy garments made by sweatshop laborers in Third World countries. Cool is the Triumph of the Will. Cool enables you to step over bodies. Cool enables you to look the other way. Cool makes you functional, eager for routine distraction, passive, doped, stupid.

Rick Moody

Country, Stupid, Moving

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Who was the greatest business man ever. . . The greatest salesman? Advertiser? Who? . . . It was Jesus. . . Jesus was the founder of modern business. . . he picked up twelve men from the bottom ranks of business and forged them into an organization that conquered the world!

Paul Harding

Jesus, Men, Organization

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Experience has taught me that advertisers get the best results when they pay their agency a flat fee. It is unrealistic to expect your agency to be impartial when its vested interest lies wholly in the direction of increasing your commissionable advertising.

David Ogilvy

Business, Lying, Agency

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Drama or comedy programming is still the surest way for advertisers to reach a mass audience. Once that changes, all bets are off.

Dick Wolf

Stars, Drama, Way

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Advertisers in general bear a large part of the responsibility for the deep feelings of inadequacy that drive women to psychiatrists, pills, or the bottle.

Marya Mannes

Sarcastic, Business, Responsibility

Marya Mannes (1964). “But Will it Sell?”

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To advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself?"

David Ogilvy

Dog, Humorous, Agency

David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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Advertisers are happy to see the stuff they've branded out there for free, they don't care about scarcity, they want any message they're invested in to be shared and to be abundant and to be passed along.

Astra Taylor

Scarcity, Care, Want

Source: therumpus.net

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I'm skeptical of any mission that has advertisers at its centerpiece.

Jeff Bezos

Missions, Skeptical, Centerpieces

"Jeffrey Bezos, Washington Post’s next owner, aims for a new ‘golden era’ at the newspaper". Interview with Paul Farhi, www.washingtonpost.com. September 3, 2013.

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In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.

Les Brown

Communication, People, Bait

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America must be the teacher of democracy, not the advertiser of the consumer society. It is unrealistic for the rest of the world to reach the American living standard.

Mikhail Gorbachev

Teacher, America, Democracy

Biography/Personal Quotes, www.imdb.com.

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It is the advertiser who provides the paper for the subscriber. It is not to be disputed, that the publisher of a newspaper in this country, without a very exhaustive advertising support, would receive less reward for his labor than the humblest mechanic.

Alexander Hamilton

Country, Support, Paper

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Advertisers also know that humor can help bond us to their product.

Allen Klein

Humor, Ties, Helping

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Advertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain.

Jaron Lanier

Technology, Thinking, New Experiences

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Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game.

Jaron Lanier

New Experiences, Games, Ideas

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The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.

Marshall McLuhan

Magic, Mind, Tunes

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The advertisers who believe in the selling power of jingles have never had to sell anything.

David Ogilvy

Believe, Power, Jingles

David Ogilvy (1963). “Confessions of an advertising man”, Holiday House

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Women's bodies are used to sell anything and everything because it works, it grabs people's attention, and advertisers aren't going to stop using something that works.

Liz Phair

People, Attention, Body

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