Customers Quotes - Page 26

• I dress women the way I see them and the way I envision them from day one, thus my customer knows that what she is looking for she will get.

  Rachel Roy

  Dresses, Way, Knows

  "Interview: Entrepreneur & Designer Rachel Roy". Interview with Felicia C. Sullivan, www.huffingtonpost.com. August 16, 2009.

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• A head start is rarely large enough to matter, and time spent in stealth mode-away from customers-is unlikely to provide a head start. The only way to win is to learn faster than anyone else.

  Eric Ries

  Winning, Matter, Way

  Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.111, Crown Business

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• Because startups often accidentally build something nobody wants, it doesn’t matter much if they do it on time and on budget. The goal of a startup is to figure out the right thing to build - the thing customers want and will pay for - as quickly as possible.

  Eric Ries

  Goal, Matter, Want

  Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.20, Crown Business

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• Sustainable growth is characterized by one simple rule: New customers come from the actions of past customers.

  Eric Ries

  Past, Simple, Growth

  Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.207, Crown Business

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• Lean thinking defines value as providing benefit to the customer; anything else is waste.

  Eric Ries

  Thinking, Benefits, Waste

  Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.48, Crown Business

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• If you don't know who your customer is, you don't know what quality is.

  Eric Ries

  Quality, Knows, Ifs

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• By the time that product is ready to be distributed widely, it will already have established customers.

  Eric Ries

  Ready, Products

  Eric Ries (2011). “The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses”, p.64, Crown Business

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• The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.

  Eric Ries

  Team, Effort, Minimum

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• I am always asking myself how I can improve the lives of my customers, my colleagues, my shareholders, my family and my friends.

  Martha Stewart

  Asking, My Family, Colleagues

  Martha Stewart (2006). “The Martha Rules: 10 Essentials for Achieving Success as You Start, Build, or Manage a Business”, p.121, Rodale

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• There's a strength to being able to look at products through a customer's eyes, but it is also dangerous.

  Francois-Henri Pinault

  Eye, Looks, Able

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• An efficient bartenders first aim should be to please his customers, paying particular attention to meet the individual wishes of those whose tastes and desires he has already watched and ascertained; and, with those whose peculiarities he has had no opportunity of learning, he should politely inquire how they wish their beverages served, and use his best judgment in endeavoring to fulfill their desires to their entire satisfaction. In this way he will not fail to acquire popularity and success.

  Jerry Thomas

  Success, Opportunity, Alcohol

  Jerry Thomas (2016). “Jerry Thomas' Bartenders Guide: How to Mix All Kinds of Plain and Fancy Drinks”, p.13, Courier Dover Publications

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• Creating demand is hard. Filling demand is easier. Don't create a product, then seek someone to sell it to. Find a market - define your customers - then find or develop a product for them.

  Tim Ferriss

  Creating, Demand, Easier

  "The 4-Hour Workweek". Book by Tim Ferriss, 2007.

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• The customer is the most important part of the production line.

  W. Edwards Deming

  Marketing, Important, Lines

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• When you buy bananas all you want is the fruit not the skin, but you have to pay for the skin also. It is a waste. And you the customer should not have to pay for the waste.

  Shigeo Shingo

  Skins, Want, Pay

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• The most important thing is to forecast where customers are moving, and be in front of them.

  Philip Kotler

  Moving, Important, Forecasts

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• Good customers are an asset which, when wellmanaged and served, will return a handsome lifetime income stream for the company.

  Philip Kotler

  Income, Handsome, Return

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• The best way to hold customers is to constantly figure out how to give them more for less.

  Philip Kotler

  Giving, Way, Figures

  Philip Kotler (2011). “Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know”, p.38, John Wiley & Sons

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• The successful salesperson cares first for the customer, second for the products.

  Philip Kotler

  Successful, Care, Firsts

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• The best advertising is done by satisfied customers.

  Philip Kotler

  Done, Advertising, Satisfied Customers

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• Integrated marketing communications is a way of looking at the whole marketing process from the view point of the customer.

  Philip Kotler

  Communication, Views, Marketing

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• Every business is a service business. Does your service put a smile on the customer's face?

  Philip Kotler

  Doe, Faces, Service Business

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• Just do something that lights you up, and lights up your customers, and lights up the world and scale to that.

  Tim O'Reilly

  Light, World, Scales

  Interview in New York produced by Publishing Point group, September 29, 2010.

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• It applies in any business. Shoemakers should be run by shoe guys, and software firms by software guys, and supermarkets by supermarket guys. With the advice and support of their bean counters, absolutely, but with the final word going to those who live and breathe the customer experience. Passion and drive for excellence will win over the computer-like, dispassionate, analysis-driven philosophy every time.

  Bob Lutz

  Running, Philosophy, Passion

  Bob Lutz (2011). “Car Guys vs. Bean Counters: The Battle for the Soul of American Business”, p.8, Penguin

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• It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.

  Brian Solis

  Opportunity, Reality, Engagement

  Brian Solis (2013). “What's the Future of Business?: Changing the Way Businesses Create Experiences”, p.100, John Wiley & Sons

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• Businesses are interacting with consumers to socialize rather than learn about customer expectations to in turn, deliver tangible value, improve product experiences, and invest in long-term relationships.

  Brian Solis

  Long, Expectations, Tangible

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