Marketing Quotes - Page 30

• For one thing, there's an essential human factor in every business endeavor. It doesn't matter if you have a perfect product, production plan and marketing pitch; you'll still need the right people to lead and implement those plans.

  Bill Gates

  People, Perfect, Essentials

  Source: time.com

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• I'm going to be bringing people into the public diplomacy function of the department who are going to change from just selling us in the old USIA way to really branding foreign policy, branding the department, marketing the department, marketing American values to the world and not just putting out pamphlets.

  Colin Powell

  People, World, Way

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• I worked for Jeff Kelin. He was a marketing genius before his time. Coupons, car rebates and the value meal (as we know it today) all came from his marketing genius. At 19 years old, I had two jobs, one with Andy Warhol, and the second with Jeff Kelin.

  Steve Kaufman

  Jobs, Years, Two

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• All you need is the best product in the world, the most efficient production in the world and global marketing.

  Akio Morita

  Needs, World, Efficient

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• It was never a marketing tool. People say that, but I dress this way for the same reasons I did when I first started doing it. It still comes from a serious place inside of me. I get up in the morning, and I think I just look better a certain way I do my makeup. I want to shine, I want to glitter. I'm not getting up thinking, "Oh, this'll get 'em." And I'm not doing it to make a statement. I'm just doing it to look like Dolly - the Dolly that I know and the Dolly that you know.

  Dolly Parton

  Morning, Makeup, Thinking

  "Biography/ Personal Quotes". www.imdb.com.

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• Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.

  Seth Godin

  Mean, Lines, Driving

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• We Experiment Endlessly, With New Products, New Methods, New Companies And New Marketing. A Successful Business The Emphasis Is On Experiment And Development, Ideas Are The Lifeblood Of Business.

  Richard Branson

  Successful, Ideas, Development

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• What businesses really need is to build connections that last, connections that transcend a single product or marketing campaign, connections that span an extended period.

  Kim Garst

  Connections, Needs, Campaigns

  Kim Garst (2015). “Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media”, p.9, Morgan James Publishing

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• I think that genre distinctions basically boil down to marketing categories, which are outdated. Any time people have an argument about them, they're arguing about something that doesn't exist in any meaningful way that has to do with style or substance or actual content of books.

  Emily Gould

  Meaningful, Book, Thinking

  Source: www.interviewmagazine.com

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• Unless your aim is to deceive, there's not a meaningful distinction between memoir and fiction. They're marketing categories.

  Emily Gould

  Meaningful, Fiction, Deceiving

  Source: www.interviewmagazine.com

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• When you look at sort of pop stardom now, some of these singers, it seems like the idea of them was created in a marketing meeting, and then they just found someone to sort of fulfill that role.

  John Lloyd Young

  Found Someone, Ideas, Roles

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• Most of the CEO's who fail think they will find the solution to their problems in Finance, Marketing, Strategic Planning, etc., but they don't look for the solution to their problems inside themselves.

  Patrick Lencioni

  Thinking, Looks, Etc

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• Promotion and perception are synonymous twins of art marketing.

  Jack White

  Art, Perception, Twins

  Jack White (2013). “Methods of Success: Artists fail because of unfounded fear, jealousy, insecurity, not knowing and a lack of confidence. This book will eliminate these lies from your life.”, p.112, Lulu Press, Inc

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• Content marketing is weaponized storytelling.

  Chris Brogan

  Storytelling, Content Marketing

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• Marketing just got hard.

  Gary Vaynerchuk

  Hard

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• Skateboarding, like graffiti, will never be tamed. No matter how much they monetize it, no matter how big it gets, no matter how many companies are putting millions and millions of dollars into marketing it, it's always going to be some Mexican kid on a corner in Echo Park that changes the rules of the game.

  Jeffrey Deitch

  Kids, Echoes, Games

  Source: www.interviewmagazine.com

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• We learned that a product doesn't sell just because you're trying to do good in the world. You still have to have a healthy distribution, a good marketing strategy, and price the product properly.

  Ben Cohen

  Healthy, Trying, World

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• Mass marketing means appealing to the masses which means appealing to the average.

  Seth Godin

  Mean, Average, Mass

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• Marketing isn't done by computers, it's done by people. And people who sense opportunity and have the confidence to be remarkable will always defeat defensive actions by people who have given up.

  Seth Godin

  Opportunity, People, Done

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• Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders.

  Philip Kotler

  Art, Creating, Knowing

  "Internet and Business, 2001-2002". Book by Robert W. Price, 2001.

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• If you don't do sales and marketing, you'll forever be at mercy to those who do.

  Eben Pagan

  Forever, Mercy, Ifs

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• If you cannot sell, you cannot be an entrepreneur. If you cannot sell, you cannot raise money. if the thought of sales terrifies you, get a job at a dept. store and start there. Or get a job with a company like Xerox that requires that you go around to businesses and knock on doors. As your courage increases, you may want to try a company in network marketing or direct sales that is willing to train you.

  Robert Kiyosaki

  Jobs, Doors, Entrepreneur

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• Sales is the parent of marketing.

  Eben Pagan

  Parent

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• If you think of the typical Herbalife distributor and their level of sophistication, to this day I still don't understand the marketing plan - true story.

  Bill Ackman

  Thinking, Typical, Stories

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• Drug companies say they need to charge ever-higher prices to cover their research costs, but they spend far less on research and development than they do on marketing and administration, and afterwards they actually keep more in profits.

  Marcia Angell

  Research And Development, Drug, Needs

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