Marketing Quotes - Page 14

• Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?

  Seth Godin

  Messages, Want, Problem

  Seth Godin (2012). “Permission Marketing: Turning Strangers Into Friends And Friends Into Customers”, p.17, Simon and Schuster

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• Micro-Content + Community Management = Effective Social Media Marketing

  Gary Vaynerchuk

  Media, Community, Management

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• Guerrilla marketing requires you to comprehend every facet of marketing, experiment with many of them, winnow out the losers, double up on the winners, and then use the marketing tactics that prove themselves to you in the battleground of real life.

  Jay Conrad Levinson

  Real, Use, Tactics

  Jay Conrad Levinson (2007). “Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness”, p.14, Houghton Mifflin Harcourt

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• The future of marketing isn't big data, it's big understanding.

  Jay Baer

  Data, Understanding, Bigs

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• Creating great content that educates and informs is always the best marketing strategy.

  David Meerman Scott

  Creating, Strategy, Educate

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• Think like a publisher, not a marketer.

  David Meerman Scott

  Thinking, Media, Helpful

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• Content pays an ongoing information annuity that other forms of marketing simply do not.

  Jay Baer

  Ongoing, Pay, Information

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• Marketing is about spreading the love.

  Jonah Berger

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• Marketing has long known how to exploit fads and how to develop trends.

  Geoffrey Moore

  Long, Trends, Fads

  "Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers". Book by Geoffrey Moore, 1991.

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• Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out.

  Steve Jobs

  Mean, People, Way

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• The marketing is just as important as the music, almost.

  Robyn

  Important

  Interview with Sam Adams, www.avclub.com. August 3, 2010.

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• Essentially, wines are fermented grape juice, so I'm trying to make the point that the wine world is about scores and marketing and kind of creating a scarce resource where they don't really exist.

  Joe Bastianich

  Wine, Creating, Trying

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• Steve [Jobs] and I spent months getting to know each other before I joined Apple. He had no exposure to marketing other than what he picked up on his own. This is sort of typical of Steve. When he knows something is going to be important, he tries to absorb as much as he possibly can.

  John Sculley

  Jobs, Apples, Important

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• I think that the art of marketing, the art of promotion and the art of storytelling is definitely elevated and we have to get better every year.

  Tinker Hatfield

  Art, Thinking, Years

  Source: solecollector.com

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• The "cumulative effects" of unbridled commercialism, however difficult to assess, constitute one key to the impact of growing up in the core of the world's marketing system. Minimally, it suggests unpreparedness for, and lack of interest in, the world that exists outside the shopping mall.

  Herbert Schiller

  Growing Up, Impact, Keys

  "Living In The Number One Country". Book by Herbert Schiller, 2000.

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• Network marketing has come of age. It's undeniable that it has become a way to entrepreneurship and independence for millions of people

  Stephen Covey

  People, Independence, Age

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• At the heart of all sales and marketing is the ability to create demand even in the absence of logic.

  Jay Samit

  Heart, Demand, Logic

  Twitter post from Sep 09, 2015

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• If cryonics were a scam it would have far better marketing and be far more popular.

  Eliezer Yudkowsky

  Scams, Ifs

  Comment on reddit, www.reddit.com. November 29, 2008.

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• Even the most careful and expensive marketing plans cannot sell people a book they don't want to read.

  Michael Korda

  Book, Writing, People

  Michael Korda (1999). “Another Life: A Memoir of Other People”, Random House Incorporated

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• While the romance genre has expanded so much over the years, in an odd way it's also narrowed, with too many people trying to stick stories into tight, well-defined marketing niches. It can, admittedly, be a tricky balancing act, but I believe the key is to be able to step back and take a long hard look at what you do well, what makes your work different from other writers, what feels the most natural to you when you're writing.

  JoAnn Ross

  Believe, Writing, Keys

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• There is a shotgun wedding going on and its between Marketing and IT. Finance's worst nightmare

  Beth Comstock

  Worst Nightmares, Finance, Shotguns

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• I played a major role in the spread of crack cocaine, the marketing of crack cocaine, the glamorization of crack cocaine. But it's hard to say that it was totally my fault. My judge in Cincinnati told me, "Mr. Ross, I know that the prosecutor and the media and the DEA all want to blame you for this problem, but I sentenced my first drug dealer the year you were born, so I know you're not the cause. This is a problem we've had since before you were born."

  Rick Ross

  Media, Years, Judging

  Source: www.brownpoliticalreview.org

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• I am stuck in the dream of an album that sells well not because of marketing, but because people like the songs.

  Steven Morrissey

  Dream, Song, People

  Source: pitchfork.com

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• Everyone is on Facebook and age is not a determinant of whether a reporter is using Twitter as part of their newsgathering and marketing. Some of the transition is about money at this point - hiring younger reporters is cheaper. Often these reporters are more digitally savvy. But there are plenty of 50-plus journalists employers can find now who are excited about technology, not threatened. It is no longer an either/or proposition.

  Tom Rosenstiel

  Technology, Age, Excited

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• I think the Obama Administration has done a lousy job marketing and selling and explaining this entire thing. And, as a result, all of these right-wing front organizations financed by the Koch brothers, are blanketing the airwaves with lies about Obamacare. And people are scared.

  Robert Reich

  Brother, Jobs, Lying

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