Marketing Quotes - Page 35

• Brands are faced with the daily challenge of massively scaling their outreach in order to build personal relationships. While this may seem like a contradiction in terms, it becomes much more possible when brands shift from push to pull dynamics in their marketing.

  Simon Mainwaring

  Order, Challenges, May

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• There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next?

  Simon Mainwaring

  Media, People, Support

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• This is the entertainment industry, so game designers have to have a creative mind and also have to be able to stand up against the marketing people at their company - otherwise they cannot be creative. There are not that many people who fit that description.

  Shigeru Miyamoto

  Games, People, Creative

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• I don't want to get too involved in marketing budgets, online promotions and download set-ups because it would be a bit like Gertrude Stein mapping out a TV campaign. I want to sing. I want visibility. I am essentially Al Martino, not Seymour Stein.

  Steven Morrissey

  Gertrude, Would Be, Campaigns

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• The path to the CEO's office should not be through the CFO's office, and it should not be through the marketing department. It needs to be through engineering and design.

  Elon Musk

  Inspirational, Cfo, Engineering

  "Biography/ Personal Quotes". www.imdb.com.

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• In school I studied international business and marketing, so I've always been attracted to business.

  Apolo Ohno

  School, International Business, International

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• Marketing has supplanted story as the primary force behind the worthiness of making a film, and that's a very sad thing. It's film only as a function of consumerism rather than as an important component of our culture, and that's everywhere around the world.

  Alexander Payne

  Important, Culture, Stories

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• In my first start-up, I had an initial advertising budget of $5 per day total. That would buy us 100 clicks per day. At $5 per day, marketing people scoffed and said that is too small to matter. But if you think about it, to an engineer, 100 real humans everyday giving your product a try means you can really start improving.

  Eric Ries

  Real, Mean, Thinking

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• Any real record person knows that the number one most powerful marketing tool when it comes to music is repetition.

  Nile Rodgers

  Powerful, Real, Numbers

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• If you look at the big entertainment industry and their pursuit of the bottom line profits in exchange for producing content and distributing that content and marketing that content to inappropriate audiences, that's a problem for me.

  Rick Santorum

  Looks, Lines, Entertainment

  "Rick Santorum, 'It Takes a Family'". Interview with Steve Inskeep, www.npr.org. August 4, 2005.

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• Amazon has well passed any expectations of its ability to change distribution and marketing.

  Eric Schmidt

  Expectations, Amazon, Ability To Change

  "The future according to Mr Google". Interview with Alan Rusbridger, www.theguardian.com. April 19, 2013.

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• I always wanted to see if I could sell a movie to the public without doing any marketing because my philosophy was like, 'Hey man, I'm reaching my audience everyday. I'm twittering with them. I'm in direct contact with them on the podcast.'

  Kevin Smith

  Philosophy, Men, Everyday

  Interview with Robert Fischer, www.gq.com. August 31, 2011.

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• You can have 10 bucks to 10 million bucks and if you got a crew, imagination and a lot of people willing to turn in some work next to nothing, you going to have a feature. But you can't get beyond how expensive marketing the movie is, it's so crushing.

  Kevin Smith

  Crush, People, Imagination

  Biography/Personal Quotes, www.imdb.com.

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• I was a VP of marketing, I was regional sales manager in fashion, and marketing director in communications and product development. I was always a corporate Fortune 500 girl.

  Patti Stanger

  Girl, Fashion, Communication

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• The Rock and Roll Hall of Fame is marketing. You've got a bunch of faceless people in a back room who trademark a name that sounds very official. Well, if you had thought of it first, you would have been the Rock and Roll Hall of Fame.

  Paul Stanley

  Rocks, Rock And Roll, Names

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• Downsizing itself is an inevitable part of any creatively destructive economy.

  James Surowiecki

  Insightful, Economy, Inevitable

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• Actually, I majored in marketing and I have a bachelor of science.

  Wanda Sykes

  Bachelors

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• Many aspects of the writing life have changed since I published my first book, in the 1960s. It is more corporate, more driven by profits and marketing, and generally less congenial - but my day is the same: get out of bed, procrastinate, sit down at my desk, try to write something.

  Paul Theroux

  Book, Writing, Trying

  "Fiction in the Age of E-Books". "The Atlantic" Interview, www.theatlantic.com. 2010.

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• I love and admire the American culture and the American dream. I learnt so many things about the American shoe industry and marketing strategies. I caught the secrets of American casual wear, that is elegant and wearable, retro and modern, and mixed it with an Italian touch, luxurious and handmade.

  Diego Della Valle

  Dream, Italian, Shoes

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• Any conversations we hear about 'So who are Pearl Jam marketing to?' are despicable.

  Eddie Vedder

  Jam, Pearls, Conversation

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• People don't need to necessarily see me in the jersey to understand who I am and what message I'm trying to get across with the things that I'm marketing.

  Dwyane Wade

  Who I Am, People, Trying

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• But, the thing is, since I always had my own little shop and direct access to the public, I've been able to build up a technique without marketing people ever telling me what the public wants.

  Vivienne Westwood

  People, Technique, Want

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• I'm different from any other designer, businesswise, in that I've built this company up and I own it. I never had business hype behind me to promote my image... My image is real... I have never had marketing people telling me what to do.

  Vivienne Westwood

  Real, Hype, People

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• The salesman knows nothing of what he is selling save that he is charging a great deal too much for it.

  Oscar Wilde

  Business, Too Much, Selling

  Oscar Wilde (2015). “Essays and Lectures: Top Essays”, p.75, 谷月社

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• The death of any man aged 56 is very sad for his widow and family. And no one would deny that Steve Jobs was a brilliant and highly innovative technician, with great business flair and marketing ability.

  A. N. Wilson

  Jobs, Men, Widows

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